Brolex

*Not affiliated with any actual luxury brands. Or punctuality.

The watch that tells time... sometimes.

Warning: May cause excessive watch checking. Time displayed is an artistic interpretation.

"Premium" Craftsmanship*
Lifetime Warranty**
Self-Awarded Design***

*Craftsmanship may vary by cosmic alignment

**Valid in alternate dimensions only

***Awards pending review by imaginary committee

Our "Luxury" Collection

For those who value the appearance of punctuality more than actual timekeeping. Each piece is a conversation starter, especially when you're late.

6
Overpriced Timepieces
Excuses to Be Late
?
Chance of Working
Subwrecker

Subwrecker

Water-resistant up to three lattes.

The ultimate diving companion for coffee shop adventures.

  • Caffeine-proof coating
  • Barista-approved design
  • Latte-depth rating
$9,999

Free delivery

Datejust-ish

Datejust-ish

Knows the date… give or take a day.

Perfect for those who live in the moment, or yesterday.

  • Approximate date display
  • Timezone confusion
  • Calendar-adjacent
$8,888

Free delivery

Yacht-Mess

Yacht-Mess

For captains of group chats.

Navigate social waters with questionable authority.

  • Message notification
  • Social compass
  • Drama-resistant
$12,345

Free delivery

Dayfaker

Dayfaker

Pretends to know what day it is.

For professionals who wing it with style.

  • Confidence display
  • Fake-it-till-you-make-it mode
  • Bluff detection
$11,000

Free delivery

Airbluff

Airbluff

High-flying looks, grounded accuracy.

Soar through meetings with questionable precision.

  • Altitude estimation
  • Turbulence indicator
  • Landing gear optional
$7,777

Free delivery

Delaytona

Delaytona

Always fashionably late to the finish line.

A racing chronograph that thinks pit stops are for power-naps. Perfect for drivers whose fastest lap is the one in their mind.

  • Chrono-Lag™ timing (adds drama to every second)
  • Procrastination bezel (spins... eventually)
  • Lap memory—when it feels like it
$12,345

Free delivery